Grupo Afín and Drivin: Reinventing Pharmaceutical Logistics

In the heart of Medellín, Colombia, Grupo Afín is undergoing a logistics transformation, stepping boldly from manual operations into a technology-driven ecosystem powered by artificial intelligence.Their partnership with Drivin marks a pivotal shift aimed at boosting efficiency, reducing costs, and improving delivery performance.

Andrés Agudelo, Logistics Coordinator at Grupo Afín, shares insights into the implementation process, daily usage, and future goals of integrating Drivin into their supply chain.

Overcoming operational challenges

With operations across major Colombian cities—including Cali, Bogotá, and Barranquilla—Grupo Afín specializes in the distribution of pharmaceuticals to legal entities and the dispensing of medication to patients. However, growing logistics demands were hindered by manual processes that impacted operational efficiency.

Managing four distribution centers and a fleet of 25 vehicles, Grupo Afín needed a solution that could support their expansion goals. Manual systems were no longer sustainable.

Why Drivin?

Grupo Afín chose Drivin to serve as the technological backbone of its logistics operations, a decision driven by the platform’s comprehensive feature set and its alignment with the strict regulatory requirements of the healthcare sector.

Drivin’s AI-powered tools for order tracking, automated delivery proof, reporting, and smart route planning presented a compelling case for adoption—turning logistics from a bottleneck into a strategic asset.

Results that speak for themselves

Since implementing Drivin, Grupo Afín has recorded tangible improvements across several key performance indicators (KPIs):

• Improved On-Time Delivery: A significant increase in punctual deliveries.
• Cost Optimization: Streamlined operations have resulted in measurable logistics cost savings.
• Automated Proof of Delivery: Transitioning from manual to automated processes has enhanced transparency and traceability.

These outcomes underscore Drivin’s role in redefining Grupo Afín’s logistics capabilities and setting a new standard in the pharmaceutical distribution space.

Looking ahead

Andrés emphasizes plans to further leverage Drivin’s route optimization and tracking tools to align with Colombia’s Strategic Road Safety Plan (PESV), with a strong focus on improving routing efficiency and reducing transit times.

What sets Drivin apart, he says, is its ability to adapt to Grupo Afín’s specific needs—offering more than just a tracking tool, but a decision-making partner for critical logistics operations in the health sector.

Advice for other companies

For organizations considering a transition to a Transportation Management System (TMS), Andrés offers this advice:

"Understand the vital role a TMS plays in modern logistics. Prepare your organization for technological integration and see it not just as a tracking solution, but as a key decision-making tool for cost control and operational efficiency."

The journey of Grupo Afín with Drivin is a powerful testament to how technology can transform logistics operations. As they continue to reshape pharmaceutical logistics in Colombia, their story serves as inspiration for companies looking to future-proof their supply chains.

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